TikTok Shop, launched in October 2021, allows users to discover and purchase products directly from their feed. It bridges the gap between entertainment and e-commerce, making it easy for sellers to connect with potential buyers through social shopping. With TikTok's massive user base and influence, it’s a must-use tool for dropshippers in 2024.

TikTok Shop is where viral trends meet seamless shopping. Users can browse, discover, and buy products directly from TikTok without leaving the app. The platform empowers creators to showcase products through engaging videos, making the shopping experience more immersive and impulsive.

How Dropshippers Can Find Trending Products on TikTok Shop

TikTok’s algorithm highlights what’s popular. For dropshippers, this means one thing: endless opportunities to find viral, in-demand products. Simply browse trending hashtags like #TikTokMadeMeBuyIt, follow popular creators, and leverage TikTok’s ad tools to pull winning products from TikTok Shop.

One killer strategy for dropshippers? TikTok Shop arbitrage—find hot products on TikTok Shop, then sell them on other platforms like Facebook or Instagram. Many dropshippers are seeing huge success by capitalizing on TikTok's viral potential and running those same products on more established advertising platforms like Meta. This strategy is a game-changer in 2024.

Let’s dive into the 10 best TikTok trending products for 2024 that are already capturing attention and generating serious sales.

10 Best TikTok Trending Products for 2024

1. Floral Perfume

Floral fragrances have exploded on TikTok, especially under the hashtag #PerfumeTok. Trending scents like orange blossom, rose, and jasmine are being highlighted by influencers. The fresh and delicate floral notes are perfect for spring and summer, making these perfumes a viral hit. TikTokers are even using surveys to help users pick the perfect fragrance, driving engagement and sales.
Sourcing price: $1-3 | Selling price: $10-30

2. Snail Essence

Snail essence is trending in the skincare world for its hydrating and skin-repairing properties. The lightweight, water-based formula makes it ideal for daily use, and TikTokers are raving about its ability to rejuvenate and nourish the skin. With a monthly popularity surge, this is the perfect skincare product to add to your dropshipping store.

Sourcing price: $1.2-3 | Selling price: $15-30

3. Whipped Sunscreen

Whipped sunscreen has become the latest sensation on TikTok, known for its lightweight, airy texture. Users love how it combines effective sun protection with a mousse-like consistency that feels refreshing and non-greasy. With summer approaching, whipped sunscreen is set to remain a bestseller, making it a must-have for any beauty-focused dropshipping store.

Sourcing price: $8-15 | Selling price: $20-40

4. Heatless Hair Curling Set

This heatless curling set has taken TikTok by storm. Its ability to create effortless curls overnight without using heat makes it a favorite for beauty enthusiasts. Users love the convenience and the beautiful results they achieve without damaging their hair, making it a viral product perfect for dropshipping.

Sourcing price: $0.5-3 | Selling price: $6-15

5. Facial Mister

Facial misters are an essential beauty tool for on-the-go hydration, and TikTokers are obsessed with their convenience and portability. This trending product is perfect for refreshing your skin anytime, whether you're travelling, at the gym, or in the office. It’s a practical, budget-friendly product that customers love.

Sourcing price: $2-7 | Selling price: $10-20

6. Claw Clips

Claw clips are making a big comeback thanks to TikTok, where users are sharing endless hair hacks and styles using these versatile accessories. Their popularity has soared, making them an easy, affordable product to add to your store. With endless design variations, claw clips appeal to a wide range of customers.

Sourcing price: $0.2-1 | Selling price: $1.5-5

7. Lip Butter

Lip butters are trending for their rich texture and moisturizing properties. They come in a variety of colors and offer a natural, plumping effect, which has made them a TikTok sensation. Influencers showcase their ability to keep lips hydrated and luscious, making lip butter an easy sell in any beauty dropshipping store.

Sourcing price: $2-5 | Selling price: $15-20

8. Flawless Foundation

TikTok beauty influencers have made flawless foundation a must-have product. Known for its seamless blending and lightweight texture, it’s perfect for achieving a smooth, natural look. This viral foundation has become a staple in beauty routines and offers a high profit margin for dropshippers.

Sourcing price: $6-10 | Selling price: $10-50

9. Blush Balm

Blush balms are trending for their creamy, blendable texture, which gives the skin a natural, dewy glow. TikTok users are showing off how easy it is to achieve a fresh-faced look with these balms, making them a hit in the makeup community. Their versatility and long-lasting formula make them a winning product for your store.

Sourcing price: $0.7-2 | Selling price: $25-50

10. Lip Pen

Lip plumping pens are the perfect on-the-go product, giving lips a glossy, plump finish. TikTok users love them for their ease of use and the instant results they provide. Whether you're going for a subtle tint or a bolder lip, these pens are a beauty essential that’s quickly gaining traction.

Sourcing price: $1-3 | Selling price: $5-15

Another product that I think is notable is phone cases. Viral phone cases have POPPED off on tiktok this year. Carbon fibre phone cases, handmade phone cases and utility phone cases rapidly growing. An amazing example is Carved, uniquely crafted artist made phone cases.

How Can I Validate Products?

When it comes to validating trending TikTok products, WinningHunter is your go-to spy tool. With its store tracking and product research capabilities, you can easily check how many competitors are selling a product and how much demand there is. 

WinningHunter provides real-time data, helping you make informed decisions about which products to add to your store.

Finding Less Competitive Products

WinningHunter is not just limited to tracking products on TikTok—it also scrapes ads and winning products from platforms like Facebook. 

You can use it to see store data and ad performance, making it easier to find products that aren't overly saturated. With detailed insights, you’ll know exactly when and where to enter the market for maximum profitability.

Scaling Winning Products: Why Automation is Key

Once you’ve discovered a winning product, scaling quickly is critical. A viral product can generate multiple six-figure months almost instantly, with the potential to hit seven to eight-figure annual revenues. Since these products are often trend-driven, blitzing the market is essential to maximize profits before the trend wanes.

During this rapid growth, cash flow disruptions caused by chargebacks and payment holds can be devastating. That’s why automating chargeback management is non-negotiable. Platforms like Disputifier enable you to:

• Prevent Payment Holds: Protect your cash flow and ensure smooth scaling.

• Automate Chargeback Handling: Save time while resolving disputes efficiently.

• Boost Win Rates: Win 80% of chargebacks—50% above the industry average.

By streamlining these processes, you can focus on scaling aggressively while staying profitable. Don’t let disputes hold you back; automate them with Disputifier.

Conclusion

TikTok is shaping the future of e-commerce with its viral products and social shopping capabilities. By leveraging trending products like floral perfume, snail essence, and whipped sunscreen, and validating these products with tools like WinningHunter, you can stay ahead in the dropshipping game. 

TikTok Shop and WinningHunter together provide the perfect combination for discovering, tracking, and profiting from 2024’s best products. Get started today to turn these trends into revenue!